Our services
You’re already a pretty good writer. But do you know how to create website content, articles, or emails that get results?
Writing for the internet is a specialized skill. Do it wrong, and you’ll lose readers and revenue. Why take chances?
CyberSmart Writing’s editors transform pretty-good writing into content that sparkles and shimmers – and that sells.
Writing your own content can save you time and money. When you’re done, give to us. We’’ll smooth away any rough spots, polishing your prose until you can see yourself.
And you look marvelous, by the way.
Everyone has at least one book in them. What’s stopping you from writing yours?
Most people with dreams of writing a book don’t actually want to write it. They want the book written for them, with their name on the cover.
Because – who has the time to write an entire book? Who has the expertise to do it well?
CyberSmart Writing does. We’ve ghostwritten books for leading technology and cybersecurity industry experts – books that people love to read.
Working closely with you, the author, we’ll take your project from concept to finished draft smoothly and expertly, using interviews, independent research, and your own notes and drafts to fashion a book that’s uniquely yours – with your ideas and in your voice.
If you’ve got an idea for a book, why not schedule a call with us to discuss it? We’re a font of creative ideas. And we work with one of NYC’s top literary agencies to take your book publishing dreams to the next level!
Persuasion is an art form, requiring artful approaches.
Subtlety is key. No one likes to open an article for information only to be bombarded with calls to action. When this happens to us, we click away. How about you?
Convincing people to buy your products and services without turning them off is a delicate balancing act.
It requires empathy and compassion for your readers. They need to know that you understand their problems, and that you are uniquely situated to resolve them.
Utter one word of sales jargon, though, and you’ve lost them – perhaps forever.
At CyberSmart Writing, we’re masters of the Art of Subtle Selling. We know how to turn leads into customers with thoughtful, well-crafted, persuasive writing that engages readers from the first word to your CTA – and beyond, all the way to the sale.
In business since 2011, we’re content marketing experts with experience producing
- Website copy
- Blog posts – short and long
- Published articles
- White papers
- Case studies
- SEO-optimized content
- FAQs
- Sales emails
- Fliers
- One-sheets
- Ebooks and guides
We’ll craft top-quality, powerfully persuasive content that places your company at the top of search results, entices viewers to your website, and convinces people to buy what you’re selling.
Contact us today for a content marketing consultation aimed at boosting your technology or cybersecurity business and bottom line using the awesome power of words.
Sure, you’ve got opinions – but are they unique, or more of the same-old same-old?
Repeating what others are already saying doesn’t make you a thought leader. It makes you a follower. Where’s the glory in that?
Come to CyberSmart Writing and we’ll present your ideas with provocative angles and “aha” moments that elevate your voice and position you as the expert in your field — far above the madding, babbling crowd.
With each new thought leadership article, we ask:
- What’s already been said on this topic?
- What can you say that’s new?
- How can we stimulate your readers to engage with you?
Our thought leadership writing will tell your audiences not just, “what,” but also, “so what.”
We aim not only to present your ideas but to spark new ones. Our thought leadership writing inspires epiphanies, and stimulates prospects to click through to your website for more great articles.
Who knows? Your ideas could change the world – or, at the very least, transform your industry. Contact us today and let us help you put the ‘leader’ back into thought leadership.
Public speaking is nerve-wracking. What if people don’t like your speech? What if you bore them, or put them to sleep?
Seasoned speakers know: Even the most animated delivery can’t overcome bad material. “It’s not what you say, it’s how you say it” isn’t true at all.
To give your best speech, you need an engrossing story that’s well crafted and well told.
Great speechwriting builds tension and excitement to keep your audiences on the edges of their seats, then packs a powerful ending to leave them reeling with your mind-bending ideas.
Bravo! Encore!
At CyberSmart Writing, we’ve written keynote speeches for corporate CISOs to present at prestigious universities as well as speeches delivered at global cybersecurity and technology conferences. We’ve even written a TEDTalk.
Our clients get rave reviews for the executive speeches we craft – speeches offering humor, wit, insights, and thought-provoking “aha” moments.
Like all our content, CyberSmart Writing’s speeches are jargon-free, using simple, fresh language that will perk up your listeners, not put them to sleep.
We’ll help you distill your great ideas into concise, easy-to-digest bites that whet your audience’s appetite for more of you. Our speeches back your lofty claims with diligent research and vetted quotes.
And — that roaring sound when you’ve finished? It’s the thunderous applause from your adoring audience, followed by the buzz of your name and your ideas on everyone’s lips.
Marketing used to be easy. You’d buy an ad and hope people saw it. Often, though, a lot of people wouldn’t.
Today, you can reach targeted prospects with information about your products and services – but the options for doing so can be mind-boggling.
Which social media channel should you use: Instagram or Facebook? Or is TikTok where your people are hanging out now?
Is SEO-optimized content the best way to sell your technology or cybersecurity services or products? Or should you write thought leadership articles?
Will a series of white papers accomplish your goals, or would you be better off writing a book?
The answers to these questions and others depend on your ideal customer, and on your own goals. There is no “one size fits all” marketing plan.
A Plan that’s Uniquely You
At CyberSmart Writing, we know content and how to use it to grow your customer base and your sales.
We’ll talk you through your goals and aspirations and custom craft a personalized content marketing plan that gets you noticed and keeps you there – long after your competitors have faded away.